What it takes to design a successful business not only a beautiful space  

Designing restaurants is more than designing just spaces. It is about designing businesses that thrive. I often think of restaurants as living organisms. They have to connect with people; need to evolve; go through ups and downs; need constant nurture, attention, and love; and they leave memorable impressions on people. This restaurant design guide (1) is the first in a four part series of articles that aim to outline the steps needed to ensure you end up with a beautifully designed space that meets its financial target.

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